What we’ve learned building products that make it to market ![]()
Most product failures are locked in early, in assumptions about cost, manufacturability and scale that…
Oliver McDermottSeptember 8, 2026
INSIGHTS & UPDATES
Knowledge,
thoughts and news.
Delve into the latest thinking, ideas, news and events from our team of experts.
Fieldays 2026: from optimism to ambition ![]()
A more optimistic mood, a primary sector package with agtech at its heart, and the…
Oliver McDermottJuly 27, 2026
How supply chain disruption is reshaping product development ![]()
How supply chain disruption is reshaping product development. Blender on why purchasing now comes first,…
Oliver McDermottMay 20, 2026
RePlay: A circular future for deli packaging ![]()
How Blender helped turn a vision for reusable deli packaging into a system now being…
Oliver McDermottMarch 30, 2026
De-risking the start up journey ![]()
Discover how Blender helps startups de-risk product development and build investor-ready roadmaps.
Oliver McDermottFebruary 12, 2026
Design for Injection Molding ![]()
Discover how Blender’s holistic approach to design for injection moulding delivers smarter, more efficient products.
Ian MilliganSeptember 30, 2025
Manufacturing Made Easy: Start Up to Scale Up ![]()
From prototype to production, learn how we help to bring high-quality products to market with…
Tobin RajSeptember 20, 2025
Red Dot recognition for Huski’s Champagne Cooler ![]()
We’re thrilled to celebrate Huski, who has just been awarded a prestigious Red Dot Design…
Oliver McDermottJuly 16, 2025
A Gutsy Innovation ![]()
Ruminant Biotech’s award-winning bolus shows how science and design are coming together to tackle one…
Oliver McDermottJuly 15, 2025
Kiwi Ingenuity in action at Fieldays 2025 ![]()
Our standout moments from the 57th Fieldays: the technologies, teams, and ideas that sparked our…
Oliver McDermottJune 26, 2025
The Power of Digital Sketching ![]()
Discover how Blender’s design team uses digital sketching to fast-track development and create precise and…
Ian MilliganMay 2, 2025
What we do in China. ![]()
Blender thrives in China through hands-on partnerships, ensuring quality and scalability for market-ready products.
Oliver McDermottApril 4, 2025
The Essential Role of Product Managers in NPD ![]()
Discover the vital role of product managers in new product development and how Blender ensures…
Oliver McDermottFebruary 28, 2025
Ask the Experts: How Blender ensures your product’s success. ![]()
Learn how Blender’s unique, holistic approach to product development ensures every product’s success through expert…
Haylee NealDecember 4, 2024
Enhance Customer Experience with Interactive Product Configurators ![]()
Discover how 3D product configurators, that allow your customers to customise your product digitally, can…
Tiger GuoAugust 26, 2024
Fleecegrow: Harnessing the growing power of wool ![]()
Discover how Fleecegrow is transforming NZ's wool into sustainable hydroponic growing media, addressing agricultural and…
Haylee NealJuly 22, 2024
Fieldays Highlights: From Fibre Innovations to Agtech Gamechangers ![]()
Check out our latest blog for all the highlights and successes from Fieldays 2024.
Oliver McDermottJuly 4, 2024
ProTag: A smart approach to livestock tracking ![]()
From garage prototypes to game-changing tech, ProTag’s journey with Blender is revolutionising livestock monitoring—one smart…
Haylee NealJune 12, 2024
Kiwi ingenuity at work: How Bovonic Quadsense is transforming dairy farming. ![]()
Kiwi ingenuity at work. Find out how Bovonic Quadsense is transforming dairy farming.
Haylee NealJune 5, 2024
What can go wrong in the New Product Development Process? ![]()
Discover the pitfalls to avoid in New Product Development. This article highlights common mistakes made,…
Oliver McDermottMay 15, 2024
10 Questions To Ask Before You Begin New Product Design ![]()
Discover 10 crucial questions to ask before embarking on new product design, and learn how…
Oliver McDermottApril 17, 2024
The Power of Digital Rendering: 5 Key Benefits ![]()
Digital renders transform ideas into reality. Explore how digital rendering is revolutionising product development, from…
Evan ThomasApril 3, 2024
Process Innovation: The key to Micropod’s Growth ![]()
Revolutionising agriculture, one microgreen at a time. See the story of Micropod’s growth through innovative…
Greg StoreyDecember 14, 2023
The Hidden Challenge for Hardware Startups ![]()
Navigating the complexities of hardware production. Unravel the hidden challenges and the pivotal role of…
Matt BradleySeptember 21, 2023
Leaning on Strengths & Partnering for Success. ![]()
Strength in unity. Discover the power of strategic partnerships through our collaboration with Timescapes, forging…
Matt BradleyMarch 22, 2023
What’s shaping Product Design in 2023? ![]()
Designing tomorrow, today. Uncover the trends and technologies sculpting product design in 2023, from AI…
Evan ThomasMarch 16, 2023
Spotlight on Greg. Lead Engineer. ![]()
Greg Storey leads Blender's engineering team, blending problem-solving with design to create impactful solutions.
Haylee NealOctober 20, 2022
Five ways to make existing products more sustainable. ![Sustainability]()
Greening your product line. Explore five transformative strategies to infuse sustainability into existing products.
Evan ThomasFebruary 3, 2022
Being Wise with Plastics Design. ![]()
Rethinking plastics in design. Learn how our approach to plastics is debunking myths and unlocking…
Ian MilliganSeptember 15, 2021
The Value of Rough and Ready Testing. ![]()
Embracing the quick test ethos. Discover the invaluable lessons and impact of 'rough and ready'…
Greg StoreyJuly 28, 2021
Water Tank Seismic Restraint:
An Engineer’s Solution.![]()
An Engineer’s Solution.
Engineering against the quake. Find out how our seismic restraint solutions for water tanks demonstrate…
Greg StoreyMay 5, 2021
How to hit the sweet spot between Engineering & Design. ![]()
Read how we harmonise engineering and design, transcending the "form follows function" adage to create…
Greg StoreyFebruary 25, 2021
VR Innovating. ![concept idsketchwater sketch drawing blender design new zealand VR virtual reality goggles]()
VR and AR are reshaping product development, enhancing design review, prototyping, and presentations with immersive…
Ben ThomsenNovember 26, 2020
The Power of Packaging: Naturally increasing the value of your product. ![]()
Unboxing the potential of packaging. Explore the multifaceted role of packaging in enhancing value and…
Haydn JackAugust 28, 2020
Five ways 3D visualisation is rapidly transforming online shopping. ![]()
3D visualisations are transforming online shopping with detailed animations, informed customer choices, 360° views, interactive…
Evan ThomasMay 13, 2020
Five COVID-19 innovations you need to be aware of. ![]()
COVID-19 sparked innovation - read more about five of our favourite innovative solutions that came…
Haydn JackMay 8, 2020
When Times are Tough, Innovation is Vital. ![]()
In challenging times, innovation becomes our north star. Discover how enable businesses to navigate challenges,…
Grant ScogingsApril 23, 2020
Five ways designing with aluminum extrusions can optimise your product. ![]()
Elevating design with strength and flexibility. Discover the advantages of aluminuim extrusions.
Alistair PattersonNovember 28, 2019
How photo-realistic rendering can get your product to market faster. ![]()
Speeding to market with a vision. Learn how photorealistic rendering how photorealistic rendering accelerates product…
Haydn JackOctober 22, 2019
5 key things you need to know about the new R&D tax incentive. ![]()
NZ's new R&D Tax Incentive returns 15% on R&D costs, and how you can simplify…
Liam DewhurstSeptember 23, 2019
The Double Edged #8 Wire of NZ Design. ![]()
Balancing tradition and innovation. Delve into the dual nature of NZ's design ethos.
Haydn JackJuly 8, 2019
How simple FEA can streamline product development. ![]()
Simplifying complexity in design. See how simple FEA revolutionises product development.
Greg StoreyJune 5, 2019
The happy marriage of product & brand. ![]()
Where branding meets innovation. Uncover the secrets to a perfect product-brand union.
Hazel DaviesDecember 6, 2018
Biodegradable plastics & the Lion King. ![]()
Behind the eco-friendly labels. We expose the truths and myths of biodegradable plastics.
Evan ThomasOctober 11, 2018
Designing for impact with Oliver McDermott. ![]()
Design with purpose. Journey with Oliver McDemott on creating products that matter.
Evan ThomasOctober 2, 2018
A view on plastic ![]()
Rethinking our plastic reality. Engage with the complexities of plastic use and sustainability.
Greg StoreySeptember 5, 2018
10 things to avoid when creating a new product. ![]()
Are you designing a new product? Read our list of 10 things to avoid and…
Alistair PattersonMay 29, 2018
Breaking Into Tricky Industries. ![]()
Navigating the labyrinth of industry barriers. Strategies for cracking tough markets.
Haydn JackMay 28, 2018
Why Branding Is Important to Product Success. ![]()
Beyond functionality to emotion. Discover the power of branding in product success.
Hazel DaviesMarch 31, 2018
What is Truly Sustainable Design? ![]()
Beyond the green buzzwords. Explore the essence of sustainable design with us.
Oliver McDermottJuly 10, 2017
Hardware Product Tear Down – A Designer’s Perspective. ![]()
What's inside a hardware product? A New Zealand product designer tears down a common hardware…
Evan ThomasFebruary 21, 2017
3 Things I wish I Knew Before Starting a Crowdfunding Campaign. ![]()
Starting a crowdfunding campaign? Read our top three things we wish we knew to transform…
Oliver McDermottDecember 14, 2016
3 Benefits of Using a Design Firm ![]()
Amplifying design potential. Unveil the trio of benefits a design firm brings to your product.
Prisca LorenzaDecember 8, 2016
Why Are We Called Blender? ![]()
Mixing innovation with excellence. The story behind our name and its significance.
Prisca LorenzaNovember 22, 2016
What to Do About Your Product Being Copied? ![]()
Imitation as flattery? Tactics for differentiating your product in a sea of copies.
Oliver McDermottNovember 11, 2016
The Art of Failure in Design. ![]()
Embracing the lessons of failure. Discover how setbacks fuel innovation and creativity.
Oliver McDermottOctober 25, 2016
Why Great Design Could Be the Key to Growing Your Business. ![]()
Design as a growth catalyst. Insights on how great design propels your business forward.
Oliver McDermottNovember 14, 2014
What will you bring to the mix?
We put together great things. Including teams. We think curiosity, energy and integrity are integral parts of any design thinker and tinkerer.
Careers at Blender
